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EA Sports - Square 1

EA Sports came to us in 2020 with the creative task of helping show what it's like to enter the NFL as a highly touted rookie.

From high school standouts to collegiate superstars to first-round NFL draft picks, these four subjects knew what it takes to reach the top.

But now, it’s back to Square 1 as four first-rounders are expected to make an immediate impact at the next level. Add in a global pandemic and the future only grows murkier.

We dove deep to decode the player s that now, years later, have become the face of the league and to learn what it’s like to fulfill a lifelong dream in the midst of so much uncertainty.

We are storytellers and brand builders for the new era.

Building consumer brands.

Building original brands.

Building talent brands.

All powered by Shadow Lion productions.

A full service production company that moves at the speed of the internet.

Services

We deliver a fresh, personalized approach every time, drawing on our in-house agency, originals and production teams to drive impact.

  • Agency

    • Creative Strategy & Ideation
    • Competitive & Cultural Insights
    • Creator Studios & Influencer Marketing
    • Branded Content Development
    • Partnerships
    • Product Launches
    • Fan Experiences
    • Community Management
    • Monitoring & Reporting
  • Originals

    • Long & Short-Form Episodic Series
    • Documentaries
    • Podcasts & Vodcasts
    • Concept Development
  • Productions

    • À La Carte Production From Pre to Post
    • Video
    • Audio
    • Graphic Design
    • VFX
    • Animation
    • Finishing

Our Clients

  • NFL company logo
  • Amazon company logo
  • Pepsi company logo
  • VISA company logo
  • Fox Sports company logo
  • Peacock company logo
  • Hertz company logo
  • FANDUEL company logo
  • Under Armour company logo
  • Frito Lay company logo
  • Fanatics company logo
  • Aston Martin company logo
  • Hasbro company logo
  • Bounty company logo
  • IWC SCHAFFHAUSEN company logo
  • Meta company logo
  • Michelob Ultra company logo
  •  EA Sports company logo
  • Molson Coors company logo
  • NOBULL company logo