Nothing goes together better than baseball and an ice cold beer. So, to promote Leinenkugel’s Summer Shandy, former MVP Yelich was an obvious choice.
Through our experience with working with athletes, we were able to turn a half-day production into several pieces of viral social assets. We used VFX to create eye-catching and thumb stopping videos. And designed videos in POV and creator style formats so they would feel more relevant on social platforms.